Live in production · For insurance

Your own AI sales agent.
It sells your products under your name, 24/7.

apeiron/one is the platform for AI sales agents that close regulated insurance sales. For every line of business and every product, under your brand. Your customer only ever sees you.

You keep every consultation you run today. Your AI sales agent handles the ones nobody had time for.

beratung.nordwind-versicherung.de live
Customer view of the apeiron/one platform in a partner’s branding: a guided supplemental dental insurance consultation with a progress bar from needs to completion, answer options and a handoff to a team member.
Real product screen · Demo partner “Nordwind Versicherung” (fictional), sample data. Interface shown in German; conversations run in the customer’s language.
  • GDPR
  • BaFin-compliant
  • IDD-compliant
  • Servers in Germany
01 What an AI sales agent does

Not just a chatbot. An AI sales agent that takes the consultation all the way to the close.

Not lead gen. Not process optimization. The sale itself. For your customer, it’s not another form—it’s a real consultation. Every AI sales agent is built on apeiron/one: one per product, for every line of business.

What it does

  1. Assess needs
  2. Answer questions, explain plans in plain language
  3. Recommend—and explain why
  4. Guide the customer to a ready-to-sign application

Once it’s set up, it scales instantly: any number of conversations at once, around the clock. When a case needs special handling, or whenever the customer asks, it hands off to a person—with the full conversation history.

What you get at the end—day or night

  • The ready-to-sign application, complete with advice documentation
  • A complete record of the consultation—audit-ready proof of every recommendation for regulators and internal audit

Not an insurer. Not a comparison portal. Not a CRM. We provide the technology—you sell in your own name.

02 Your brand · your customer

Your brand out front. apeiron/one behind it.

Your customer never leaves your brand. And what they get isn’t an open-ended chat—it’s a guided consultation, from the first question to the signed application.

  • Your name, your domainLogo, colors, domain and the assistant’s name are yours.
  • Guided, not open-endedNeeds, health questions, plan, personal details, application—your customer always knows where they stand.
  • A human, one click awayFrom the header at any time: the AI sales agent leads, your team takes over.
  • In the customer’s languageMultilingual, without a second advisory flow.
Your AI sales agent carries your name. Colors, domain, assistant and plans are yours. Your customer only sees your brand. “Nordwind Versicherung” is a fictional demonstration brand with sample data.
03 Security · Regulation

Compliant. By design.

With apeiron/one, compliance isn’t a checklist you tick off at the end. It’s built into the architecture—from data storage and model selection to advice documentation.

Advice quality

The AI sales agent doesn’t improvise.

It follows a fixed advice process, step by step. The AI chooses the words, not the steps. Every output is checked against real plan data, and every consultation is fully documented. More than 12,000 automated checks keep quality consistent.

Your customer · your sale

Your AI sales agent closes for you.

The customer stays yours, and so does the sale—under your license, by your rules, fully documented.

  • EU AI Act

    Risk classification and transparency obligations built in. A person can step in at any time.

  • IDD & VVG

    Advice record, suitability assessment and required disclosures, generated automatically.

  • Data protection

    Segregated data flows, data minimization and data security under the GDPR.

  • BaFin

    Audit-ready logs for your internal audit function and internal control system.

  • DORA

    We supply the details for your register of information.

  • IT security

    Runs exclusively on servers in ISO/IEC 27001-certified data centers in Germany. Health data is encrypted at rest.

  • Accessibility

    In line with the EAA & BFSG—including conversations with the AI sales agent.

04 For brokers

You keep the customer. You keep the decision.

Buying decisions don’t keep office hours. They happen on the couch on a Sunday night, on a lunch break, right before midnight.

Your AI sales agent answers in that moment. It carries your name, recommends from your portfolio and hands off to you the moment your customer needs you.

  • Handoffs happen when they’re needed.

    Your customer can ask for a person at any time.

  • You see every word.

    Every recommendation stays traceable—even months later.

  • Your customer stays your customer.

    No other brand, no other domain, no passing them on.

  • The application comes to you complete.

    Ready to sign, documented, IDD-compliant.

05 Rollout

Live in 2–4 weeks. Configure, don’t code.

No big IT project. On apeiron/one, you set up your first AI sales agent for a single product. Each one after that is configuration, not a rebuild.

  1. 01 / Week 1

    Choose a pilot product

    With your business teams: goals, plans, compliance requirements.

  2. 02 / Week 1–2

    Brand & setup

    Your look, your plans, tuned to your brand voice.

  3. 03 / Week 2–4

    Pilot

    Tested on real sales—and reviewed by your own compliance, IT and data privacy teams.

  4. 04 / Week 4+

    Roll out

    You decide what’s next: more products, channels and audiences.

Rollout support included

AI rarely fails because of the technology—it almost always fails for lack of buy-in. We bring your people on board from day one and roll out apeiron/one so it takes work off their plate instead of feeling like a threat.

  • Use cases mapped to your sales team’s actual work
  • Change management and internal communications
  • A pilot with measurable impact
  • Data strategy, compliance & regulatory support
06 Frequently asked questions

What boards, auditors and brokers ask first.

Don’t see your question?

Who is responsible for the advice?

Your AI sales agent advises under your license, by your rules. You receive the complete documentation of every consultation.

Where is my customers’ data stored?

On servers in Germany. Data from each sale flows into your system via integrations.

Can my team step in?

At any time. Your customer can ask for a person, and the AI sales agent hands off on its own whenever the case calls for it—with the full conversation history.

Do we have to rebuild our systems?

No. Completed cases flow via integrations into the system you already use. Your book of business stays where it is.

Which products does it work for?

Every line of business, every case size. On apeiron/one, you create a dedicated AI sales agent for each product—adding another is configuration, not a rebuild.

07 Who’s behind apeiron/one

Three disciplines that belong together.

apeiron/one is a Proscion product.

42

years of combined experience in technology, insurance and sales.

Two founders · three disciplines

  • 01 / Technology

    Platforms that scale.

    Architecture, AI engineering, scaling—from the first prototype to a production system.

    Stephan Meusel
  • 02 / Insurance

    The industry from the inside.

    Insurance plans, regulation, BiPRO, how broker pools and insurers are structured.

    Marcus Börner & Stephan Meusel
  • 03 / Sales

    Focused on the end customer.

    How a sales conversation builds to the close—learned in the field, not from research.

    Marcus Börner
  • Insurance & sales

    Marcus Börner

    22 years in insurance, six of them as Chief Sales Officer of a private health insurance brokerage.

  • Insurance & technology

    Stephan Meusel

    20+ years digitizing regulated insurance processes.

Contact

Let’s get your pilot started.

Together, we’ll pick the right pilot product and build your AI sales agent on apeiron/one, under your brand. But first, a 30-minute live look at the platform.

Book a demo
Email
contact@apeiron-one.com
Headquarters
Puchheim, near Munich · Germany